Overview:

Global Top 10 Personal Products Companies report profiles the leading players in the personal products market worldwide. This sector consists of the firms with activities in retail sales of OTC healthcare products, skincare, haircare, make-up, fragrances and other products.

This report analyzes the global personal products market in terms of market size, key drivers and resistors, trends and competitive positioning. It includes profiles of the top ten companies in the industry along with 5-year financial analysis and in-depth SWOT analysis.

Key features of this report

Market dynamics of the global personal products market during the period 2009-14
Key market drivers and resistors
Trends of the global personal products market
Identification of the top 10 players in the global personal products market
Performance of top 10 personal products companies during 2005–09
Company analysis of the top 10 players in the global personal products market

Scope of this report

Analyze the global personal products market with key industry metrics including market value, market volume, market segmentation and growth forecasts
Assess the intensity of competition based on the five-forces model including degree of rivalry, substitutes, new entrants, buyer power and supplier power
Understand the Strengths, Weaknesses, Opportunities and Threats (SWOT) and 5-year financial analysis of top 10 players in the market
Peruse descriptive profiles of the leading players, including details of the strategic initiatives undertaken in the last 12 months
Understand the major issues affecting the global personal products market
Predict key growth areas in the global personal products market arising from changes in customer preferences and the economic environment
Save time, money and resources on analyzing the top 10 personal products companies using this report

Key issues examined

An examination of the performance of the global personal products industry on the basis of sales and volume and their respective growth patterns over the past five years
In-depth analysis of strengths, weaknesses, opportunities and threats for the top 10 personal products companies along with business overviews and financial summaries
Benchmarking of the financial performance of each of the top 10 personal products players for the past five years, including comparisons of revenues, profitability analysis and industry-specific ratios

Highlights:

The global personal products market generated total revenues of $406.6bn in 2009, representing a compound annual growth rate (CAGR) of 3.9% for the period spanning 2005-2009. The performance of the market is forecast to decelerate, with an anticipated CAGR of 3.6% for the five-year period 2009-2014, which is expected to lead the market to a value of $484.4bn by the end of 2014.

The top 10 personal products companies recorded revenues of *$358bn during 2009, a decrease of 0.2% over 2008. The operating profit of these firms was $68.6bn in FY2009, a decrease of 2.2% over 2008. The net profit was $48.2bn in FY2009, a decrease of 2% over 2008.

The operating margin of the top 10 companies was 19.1% in 2009, compared with 19.5% in 2008. Their net margin was 13.4% in 2009 as compared with 13.7% in 2008.

Since 2005, the global personal products market has witnessed steady growth across different geographies. The matured markets of North America and Europe are expected to moderate while growth in the personal products would be derived from the emerging countries due to the growing population and an increase in living standards in these countries.

The top 10 companies operate in diversified business categories. Some of these companies derive a major portion of their revenues from the business operations outside the personal products category. The revenues of the top 10 companies in this report include the sales from non personal product categories.

*The figures taken for the top 10 personal products companies include revenues from all the segments and not personal care segment alone.

Key questions answered in this report

What was the market size of the global personal products sector by value in 2009?
What will the market size be during 2009–14?
What are the trends in the global personal products sector?
What are the top 10 players in the industry?
What are the strengths of the top 10 companies in the global personal products sector?
What are the weaknesses of the top 10 players?
What are the growth opportunities for the top 10 firms?
What are the threats faced by global personal products companies?

Table of Contents 2
Executive Summary 7
Industry analysis 7
Industry definition 7
Research highlights 7
Market Value 9
Market Segmentation: Product 10
Market Segmentation: Geography 11
Five Forces Analysis 12
Summary 12
Buyer power 13
Supplier power 14
New entrants 15
Substitutes 17
Rivalry 18
Top 10 Companies Landscape 19
Revenue analysis 23
Financial performance analysis 25
Company Reports 30
The Procter & Gamble Company 30
Johnson & Johnson 37
Unilever 41
GlaxoSmithKline Plc 46
Christian Dior SA 52
L'Oreal S.A. 57
Kimberly-Clark Corporation 62
Henkel AG & Co. KGaA 66
Colgate-Palmolive Company 70
Svenska Cellulosa Aktiebolaget 74
Financial Analysis 81
The Procter & Gamble Company 81
Johnson & Johnson 84
Unilever 87
GlaxoSmithKline Plc 90
Christian Dior SA 93
L'Oreal S.A. 96
Kimberly-Clark Corporation 99
Henkel AG & Co. KGaA 102
Colgate-Palmolive Company 105
Svenska Cellulosa Aktiebolaget 108
APPENDIX 111


TABLE OF FIGURES
Figure 1: Global personal products market, $m, 2005–09 9
Figure 2: Global personal products market segmentation: product, % share, 2009 10
Figure 3: Global personal products market segmentation: geography, % share, 2009 11
Figure 4: Forces driving competition in the global personal products market 12
Figure 5: Drivers of buyer power in the global personal products market 13
Figure 6: Drivers of supplier power in the global personal products market 14
Figure 7: Factors influencing the likelihood of new entrants in the global personal products market 15
Figure 8: Factors influencing the threat of substitutes in the global personal products market 17
Figure 9: Drivers of degree of rivalry in the global personal products market 18
Figure 10: Turnover of global top 10 personal products companies, $m, FY2009 20
Figure 11: Revenue growth of global top 10 personal products companies, 2007–09 24
Figure 12: Operating profit analysis, FY2009 26
Figure 13: Net profit analysis, FY2009 27


TABLES

Table 1: Global personal products market, $m, 2005–09 9
Table 2: Global personal products market segmentation: products, % share, by value, 2009 10
Table 3: Global personal products market segmentation: geography: % share, by value, 2009 11
Table 4: Turnover of global top 10 personal product companies, $m*, FY2009 19
Table 5: Revenue growth of global top 10 personal products companies ($m)* , 2007–09 23
Table 6: Key financials of global top 10 personal products companies, FY2009 25
Table 7: Key industry-specific ratios, FY2009 28
Table 8: Procter & Gamble Company: financial and operational highlights, 2005–09 ($m) 81
Table 9: Procter & Gamble Company: key industry-specific ratios, 2005–09 83
Table 10: Johnson & Johnson: financial and operational highlights, 2005–09 ($m) 84
Table 11: Johnson & Johnson—Key industry-specific ratios, 2005–09 86
Table 12: Unilever: financial and operational highlights, 2005–09 ($m) 87
Table 13: Unilever: key industry-specific ratios, 2005–09 89
Table 14: GlaxoSmithKline: financial and operational highlights, 2005–09 ($m) 90
Table 15: GlaxoSmithKline: key industry-specific ratios, 2005–09 92
Table 16: Christian Dior: financial and operational highlights, 2005–09 ($m) 93
Table 17: Christian Dior: key industry-specific ratios, 2005–09 95
Table 18: L’Oreal: financial and operational highlights, 2005–09 ($m) 96
Table 19: L’Oreal: key industry-specific ratios, 2005–09 98
Table 22: Kimberly-Clark: financial and operational highlights, 2005–09 ($m) 99
Table 23: Kimberly-Clark: key industry-specific ratios, 2005–09 101
Table 20: Henkel: financial and operational highlights, 2005–09 ($m) 102
Table 21: Henkel: key industry-specific ratios, 2005–09 104
Table 26: Colgate-Palmolive: financial and operational highlights, 2005–09 ($m) 105
Table 27: Colgate-Palmolive: key industry-specific ratios, 2005–09 107
Table 24: Svenska Cellulosa Aktiebolaget: financial and operational highlights, 2005–09 ($m) 108
Table 25: Svenska Cellulosa Aktiebolaget: key industry-specific ratios, 2005-09 110