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Oncology Market Forecast to 2015: Brand Spending and Development Opportunities
Product ID : VSO-646-3306
Published Date : Jan 2010
Pages : 606

 

Overview:

Chart the future of the global oncology market Explore the fiercely competitive oncology market with the most comprehensive resource available. Augment or build your models with deep, meticulously researched data - and expand your understanding of different drugs, classes and sub-classes.

Equip your team with 119 brand profiles, all of which contain painstaking detail:

  • Historical and projected sales from 2006-2015

  • Current and projected approvals

  • Critical clinical trials to watch

  • Analysis that places each drug in context against key competitors and market events

  • Patent, generics and litigation information

After scouring the profiles, gauge your resource levels: Brand spending data tracks real-world dollars for promotion, medical affairs, market access and more - information you won't find anywhere else.

Give your teams all the oncology market research they need to make critical product decisions!

Additional Information

Profiled Oncology Portfolios

Amgen
AstraZeneca
Bristol-Myers Squibb
Celgene
Eli Lilly (including ImClone)
Genzyme
GlaxoSmithKline
Johnson & Johnson
Merck (including Schering-Plough)
Novartis
Pfizer (including Wyeth)
Roche (including Genentech)
Sanofi-Aventis

All Companies Included in Report

Abbott
Abraxis
Allos Therapeutics
Amgen
AnGes
Antisoma
Ariad
ArQule
Array BioPharma
Astellas
AstraZeneca
Bayer
Bioenvision
Biovail
Bristol-Myers Squibb
Celgene
Cephalon
Chugai
Cougar
Daiichi Sankyo
Dendreon
Eisai
Eli Lilly
Enzon
Epicept
Exelixis
GenMab
Genzyme
GlaxoSmithKline
GTx
Infinity
Johnson & Johnson
Medivation
Merck
Merck KGaA
Millennium
Myriad
Nektar
Novartis
Oncothyreon
Onyx
OSI
Pfizer
PharmaMar
Poniard
Progenics
Regeneron
Roche
Sanofi-Aventis
Seattle Genetics
Sigma Tau
Taisho
Transgene
Vical
 


Table Of Contents :

Chapter 1: Analysis of Cancer Drugs by Classes (119 Drug Profiles)
Brand Information:
Brand and generic name
Drug class
Delivery mechanism
Line of treatment
Materiality to company(ies) portfolio
Summary of key approvals
Sales Data:
Historical/current sales to 2006
Forecasted sales to 2015
Brand Analysis:
Competitive and strategic positioning (current and projected)
Market opportunities and brand growth (current and projected)
Key clinical trials to watch
Current state of product development
Patent, generic and litigation information
 
Chapter 2: Top Companies' Oncology Portfolios
Current and projected (2015) ranking in oncology market
Oncology revenues from 2006-2015
Share of oncology market
Analysis of competitive and strategic positioning
Breakdown of strengths, growth areas and competition
Comparison of revenue for oncology versus other therapeutic areas
Pipeline development chart
Analysis of key products
 
Chapter 3: Brand Spending Benchmarks
Analysis of Average Brand Spending by Budget Category:
Advertising and promotion
Decision support
Medical affairs
Market access
Analysis of Average Brand Spending by Time Period:
Pre-clinical to Phase 2
Phase 3a
Phase 3b
First year on the market


Publisher : Cutting Edge Information