Overview:

Footwear - Scandinavia Industry Guide is an essential resource for top-level data and analysis covering the Footwear industry in each of the Scandinavian (Denmark, Norway and Sweden) countries. The report includes easily comparable data on market value, segmentation, and five forces analysis, plus full five year market forecasts for each country. It examines future problems, innovations and potential growth areas within the market.

Scope of the Report

* Contains an executive summary market values, and segmentation
* Provides textual analysis of the industry's prospects, competitive landscape and profiles of leading companies
* Incorporates in-depth five forces competitive environment analysis and scorecards
* Compares data from Denmark, Norway and Sweden, alongside individual chapters on each country. .
* Includes a five-year forecast of the industry

Highlights

The Scandinavian footwear market had a total market value of $4,248.8 million in 2009.
Within the footwear industry, Denmark is the leading country among the Scandinavian countries, with market revenues of $1,650.4 million in 2009.
The footwear industry in Denmark is expected to lead the Scandinavian countries with a value of $1,898.5 million in 2014.

Why you should buy this report

* Spot future trends and developments
* Inform your business decisions
* Add weight to presentations and marketing materials
* Save time carrying out entry-level research

Market Definition

The footwear market consists of the total revenues generated through the sale of all types of men's, women's and children's shoes. The market is valued at retail selling price with any currency conversions calculated using constant annual average 2009 exchange rates.

INTRODUCTION 9
What is this report about? 9
Who is the target reader? 9
Market definition 9
SCANDINAVIA FOOTWEAR INDUSTRY OUTLOOK 10
Market Analysis 10
Market Revenues 11
FOOTWEAR IN THE DENMARK 18
MARKET OVERVIEW 18
MARKET VALUE 19
MARKET SEGMENTATION I 20
MARKET SEGMENTATION II 21
FIVE FORCES ANALYSIS 22
LEADING COMPANIES 28
MARKET FORECASTS 41
MACROECONOMIC INDICATORS 42
FOOTWEAR IN NORWAY 44
MARKET OVERVIEW 44
MARKET VALUE 45
MARKET SEGMENTATION I 46
MARKET SEGMENTATION II 47
FIVE FORCES ANALYSIS 48
LEADING COMPANIES 54
MARKET FORECASTS 63
MACROECONOMIC INDICATORS 64
FOOTWEAR IN SWEDEN 66
MARKET OVERVIEW 66
MARKET VALUE 67
MARKET SEGMENTATION I 68
MARKET SEGMENTATION II 69
FIVE FORCES ANALYSIS 70
LEADING COMPANIES 76
MARKET FORECASTS 92
MACROECONOMIC INDICATORS 93
APPENDIX 95
Data Research Methodology 95
About Datamonitor 96
Disclaimer 96

LIST OF TABLES
Table 1: Scandinavia footwear industry, revenue ($m), 2005–14 12
Table 2: Scandinavia footwear industry, revenue ($m), 2005–09(e) 14
Table 3: Scandinavia footwear industry forecast, revenue ($m), 2009–14 16
Table 4: Denmark footwear market value: $ million, 2005–09(e) 19
Table 5: Denmark footwear market segmentation I:% share, by value, 2009(e) 20
Table 6: Denmark footwear market segmentation II: % share, by value, 2009(e) 21
Table 7: adidas AG: key facts 28
Table 8: adidas AG: key financials ($) 30
Table 9: adidas AG: key financials (€) 30
Table 10: adidas AG: key financial ratios 31
Table 11: Heinrich Deichmann-Schuhe: key facts 33
Table 12: NIKE, Inc.: key facts 34
Table 13: NIKE, Inc.: key financials ($) 37
Table 14: NIKE, Inc.: key financial ratios 37
Table 15: Nilson Group AB: key facts 40
Table 16: Denmark footwear market value forecast: $ million, 2009–14 41
Table 17: Denmark size of population (million), 2005–09 42
Table 18: Denmark gdp (constant 2000 prices, $ billion), 2005–09 42
Table 19: Denmark gdp (current prices, $ billion), 2005–09 42
Table 20: Denmark inflation, 2005–09 43
Table 21: Denmark consumer price index (absolute), 2005–09 43
Table 22: Denmark exchange rate, 2005–09 43
Table 23: Norway footwear market value: $ million, 2005–09(e) 45
Table 24: Norway footwear market segmentation I:% share, by value, 2009(e) 46
Table 25: Norway footwear market segmentation II: % share, by value, 2009(e) 47
Table 26: New Balance Athletic Shoe: key facts 54
Table 27: NIKE, Inc.: key facts 56
Table 28: NIKE, Inc.: key financials ($) 59
Table 29: NIKE, Inc.: key financial ratios 59
Table 30: Nilson Group AB: key facts 62
Table 31: Norway footwear market value forecast: $ million, 2009–14 63
Table 32: Norway size of population (million), 2005–09 64
Table 33: Norway gdp (constant 2000 prices, $ billion), 2005–09 64
Table 34: Norway gdp (current prices, $ billion), 2005–09 64
Table 35: Norway inflation, 2005–09 65
Table 36: Norway consumer price index (absolute), 2005–09 65
Table 37: Norway exchange rate, 2005–09 65
Table 38: Sweden footwear market value: $ million, 2005–09(e) 67
Table 39: Sweden footwear market segmentation I:% share, by value, 2009(e) 68
Table 40: Sweden footwear market segmentation II: % share, by value, 2009(e) 69
Table 41: adidas AG: key facts 76
Table 42: adidas AG: key financials ($) 78
Table 43: adidas AG: key financials (€) 78
Table 44: adidas AG: key financial ratios 79
Table 45: Asics: key facts 81
Table 46: Asics: key financials ($) 81
Table 47: Asics: key financials (JPY) 82
Table 48: Asics: key financial ratios 82
Table 49: NIKE, Inc.: key facts 85
Table 50: NIKE, Inc.: key financials ($) 88
Table 51: NIKE, Inc.: key financial ratios 88
Table 52: Nilson Group AB: key facts 91
Table 53: Sweden footwear market value forecast: $ million, 2009–14 92
Table 54: Sweden size of population (million), 2005–09 93
Table 55: Sweden gdp (constant 2000 prices, $ billion), 2005–09 93
Table 56: Sweden gdp (current prices, $ billion), 2005–09 93
Table 57: Sweden inflation, 2005–09 94
Table 58: Sweden consumer price index (absolute), 2005–09 94
Table 59: Sweden exchange rate, 2005–09 94

LIST OF FIGURES
Figure 1: Scandinavia footwear industry, revenue ($m), 2005–14 11
Figure 2: Scandinavia footwear industry, revenue ($m), 2005–09(e) 13
Figure 3: Scandinavia footwear industry forecast, revenue ($m), 2009–14 15
Figure 4: Scandinavia footwear industry, Segmentation (%), 2009(e) 17
Figure 5: Denmark footwear market value: $ million, 2005–09(e) 19
Figure 6: Denmark footwear market segmentation I:% share, by value, 2009(e) 20
Figure 7: Denmark footwear market segmentation II: % share, by value, 2009(e) 21
Figure 8: Forces driving competition in the footwear market in Denmark, 2009 22
Figure 9: Drivers of buyer power in the footwear market in Denmark, 2009 23
Figure 10: Drivers of supplier power in the footwear market in Denmark, 2009 24
Figure 11: Factors influencing the likelihood of new entrants in the footwear market in Denmark, 2009 25
Figure 12: Factors influencing the threat of substitutes in the footwear market in Denmark, 2009 26
Figure 13: Drivers of degree of rivalry in the footwear market in Denmark, 2009 27
Figure 14: adidas AG: revenues & profitability 31
Figure 15: adidas AG: assets & liabilities 32
Figure 16: NIKE, Inc.: revenues & profitability 38
Figure 17: NIKE, Inc.: assets & liabilities 39
Figure 18: Denmark footwear market value forecast: $ million, 2009–14 41
Figure 19: Norway footwear market value: $ million, 2005–09(e) 45
Figure 20: Norway footwear market segmentation I:% share, by value, 2009(e) 46
Figure 21: Norway footwear market segmentation II: % share, by value, 2009(e) 47
Figure 22: Forces driving competition in the footwear market in Norway, 2009 48
Figure 23: Drivers of buyer power in the footwear market in Norway, 2009 49
Figure 24: Drivers of supplier power in the footwear market in Norway, 2009 50
Figure 25: Factors influencing the likelihood of new entrants in the footwear market in Norway, 2009 51
Figure 26: Factors influencing the threat of substitutes in the footwear market in Norway, 2009 52
Figure 27: Drivers of degree of rivalry in the footwear market in Norway, 2009 53
Figure 28: NIKE, Inc.: revenues & profitability 60
Figure 29: NIKE, Inc.: assets & liabilities 61
Figure 30: Norway footwear market value forecast: $ million, 2009–14 63
Figure 31: Sweden footwear market value: $ million, 2005–09(e) 67
Figure 32: Sweden footwear market segmentation I:% share, by value, 2009(e) 68
Figure 33: Sweden footwear market segmentation II: % share, by value, 2009(e) 69
Figure 34: Forces driving competition in the footwear market in Sweden, 2009 70
Figure 35: Drivers of buyer power in the footwear market in Sweden, 2009 71
Figure 36: Drivers of supplier power in the footwear market in Sweden, 2009 72
Figure 37: Factors influencing the likelihood of new entrants in the footwear market in Sweden, 2009 73
Figure 38: Factors influencing the threat of substitutes in the footwear market in Sweden, 2009 74
Figure 39: Drivers of degree of rivalry in the footwear market in Sweden, 2009 75
Figure 40: adidas AG: revenues & profitability 79
Figure 41: adidas AG: assets & liabilities 80
Figure 42: Asics: revenues & profitability 83
Figure 43: Asics: assets & liabilities 84
Figure 44: NIKE, Inc.: revenues & profitability 89
Figure 45: NIKE, Inc.: assets & liabilities 90
Figure 46: Sweden footwear market value forecast: $ million, 2009–14 92